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Apple iPhone - Turn Identifier for Advertisers On / Off

2026-10-22 16:06:08.846

Apple iPhone - Turn Identifier for Advertisers On / Off

Here's how to limit the advertising campaigns presented to you when using your iPhone.
An identifier for Advertisers (IFA or IFDA) is a temporary number used by Apple iOS devices to limit the customer info accessed by advertisers or apps.
  1. From a Home screen on your Apple® iPhone®, navigate:
    Settings Settings icon
    Privacy & Security
    .
    If unavailable, swipe left to access the App Library.
    If unavailable, navigate:
    Settings
    Privacy
  2. Tap
    Apple Advertising
    .
  3. Tap the
    Personalized Ads switch
     to turn on Switch On or off Switch Off.